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Honest Comparison

FollowUp vs OpenPhone: SMS Follow-Up vs Business Phone

TL;DR

OpenPhone is a cloud business phone system: shared business numbers, voice, SMS, voicemail transcription. FollowUp is an SMS follow-up tool: texts from your own iPhone on every plan; on Plus, drip sequences and AI reply classification; voicemail drops on Pro. They overlap on SMS but solve different jobs. OpenPhone replaces your business landline. FollowUp replaces the manual work of texting every lead a follow-up sequence and reading every reply (drip sequences and AI reply sorting on Plus and up). Many sales teams use both: OpenPhone for the team's shared business line, FollowUp for the rep's personal SMS follow-up motion.

Quick verdict: who should pick which

Choose FollowUp if
  • You want SMS follow-up sequences with AI reply filtering (Plus and up)
  • You want to text from your own iPhone number, not a business line
  • You need ringless voicemail drops (Pro and Autopilot)
  • Your job is sales follow-up, not business phone management
Choose OpenPhone if
  • You need a shared business phone number for the team to call/text from
  • You want voicemail transcription, IVR, and call routing
  • You're replacing a desk phone or a Google Voice setup
  • You need a business line, not a follow-up automation tool

Feature comparison

Feature FollowUp OpenPhone
Primary purpose SMS follow-up automation Business phone system
SMS drip sequences Yes on Plus and up (Free: your first 7 days) Auto-replies and snippets, not full drip sequences
AI reply classification Yes (Plus and up) No (basic AI summaries in beta)
Ringless voicemail Yes (Pro and Autopilot) No
SMS from rep's own phone Yes: iMessage from your iPhone on every plan, including Free No: OpenPhone provisioned number
Voice calls Business calling and forwarding (Plus and up); AI answers missed calls on Autopilot Full inbound + outbound voice
Voicemail transcription Yes on Plus and up, for the business number Yes: primary feature
Shared team numbers Per-rep business numbers (Plus and up) Yes: shared inboxes are core
Free tier Yes, no credit card: no cap on contacts; iMessage blasts free your first 7 days, then 2 a month, for good; the first 7 days add guided iMessage drip sequences and 10 voicemail drops No (7-day trial)
Built for Sales follow-up reps Small business teams needing a business line

When to use each

FollowUp

FollowUp wins when the job is sales follow-up automation, not phone system management. The rep wants a drip sequence that runs in the background on the business number (Plus and up) and only shows leads who reply with intent, plus personal texts and blasts from their own iPhone (every plan, including Free). OpenPhone's shared inbox model isn't what a 1:1 follow-up rep needs.

OpenPhone

OpenPhone wins when the job is replacing a business landline or shared phone setup. A small team that needs one business number where calls and texts route to whoever's available, plus voicemail transcription and call recording. That's exactly what OpenPhone is built for. SMS in OpenPhone is conversational, not campaign-driven.

Pricing

OpenPhone has per-user pricing (Starter, Business, Scale) with annual discounts. SMS is included in all tiers as part of the phone-line bundle. FollowUp has a free tier plus per-rep Plus, Pro and Autopilot tiers. The two are often complementary rather than competitive: OpenPhone for the team's shared business line, FollowUp for each rep's outbound SMS follow-up motion. Verify current rates: openphone.com/pricing and myfollowup.io.

Frequently asked questions

Is FollowUp an OpenPhone alternative?
Not directly. OpenPhone is a business phone system; FollowUp is an SMS follow-up tool. They overlap on SMS but solve different problems. If you need a business phone line, FollowUp does not replace OpenPhone. If you need automated SMS follow-up sequences with AI reply filtering (FollowUp Plus and up), OpenPhone does not replace FollowUp.
Can I use both FollowUp and OpenPhone?
Yes: many sales teams do. OpenPhone handles the team's shared business line for inbound calls and conversational SMS. FollowUp handles each rep's outbound SMS follow-up from their personal iPhone number, with drip sequences on Plus and up (Free: your first 7 days). The two coexist without overlap if you scope them this way.
Does OpenPhone do SMS automation?
OpenPhone has auto-replies, snippets, and basic scheduled messages, useful for conversational SMS, not for multi-step follow-up drip sequences with reply classification. FollowUp is built around drip sequences (Plus and up; Free in its first 7 days), with AI reply triage on Plus and up.
Does FollowUp give me a business phone number?
On Plus and up, FollowUp provisions a dedicated Twilio business number for each rep (A2P 10DLC registered). On every plan, including Free, texts can also go through iMessage from your own iPhone number. If a shared business line for a whole team is the requirement, OpenPhone is built for that.
Which is cheaper?
FollowUp's free tier covers basic follow-up at no cost. OpenPhone's entry tier is paid (per-user). For a single rep doing SMS follow-up, FollowUp is cheaper. For a team that also needs a shared business phone line with call routing, the comparison is not apples-to-apples.

Try FollowUp free

Free has no cap on contacts and sends from your own number. No credit card required.